Friday, January 13, 2012

Victory Brewing, Downingtown PA.

One of Downingtown's claim to fame is a local brewery - which not only makes great beer but supplies it all over the country!   Armed with knowledge, experience and a love of quality beer, Ron and Bill decided to pursue their passion and started the company in the old Pepperidge Farm facility close to downtown Downingtown.  Victory Brewing Company opened its doors to the public on Feb. 15, 1996.

With popular brands like Golden Monkey and Prima Pils -  their beer won the hearts of beer lovers all over the country.  Personally, I am quite tickled when I see their brand at supermarkets in random states I visit.  Once, when I mentioned to someone that I was from Downingtown, I was asked - "Isn't that where they make Victory beer?" 

The owners and their team are very strong on social media and have made some marketing case histories with the buzz they generate using their blog, facebook, twitter etc.  When Dark Wednesday, a new brand was introduced - they created a lot of intrigue and attracted beer lovers from states as far away as Colorado, New York..even Oklahoma.  Beer lovers drove overnight, lined up outside at outrageous hours (like on a black Friday) and paid premium prices to get this limited edition beer, which was sold out in 2 hours! Read more on their blog.

A part of the Victory facility is a restaurant that serves great pizza!  They have a full menu, with recommendations for various beers that pair well with their entrees, and delicious desserts to follow.  I am not a big beer connoisseur, but I truly enjoyed my recent dinner at with the Victory Lager and white pizza enveloped in an energetic buzz, that makes the place warm and welcoming.

I highly recommend a visit - or a field trip if you are not local.  If not, look for Victory beer in your local stores.  Truly a local gem in my opinion!

What do you think?

Other local gems in the Downingtown, Exton, Chester Springs area.

Bela Vora, REALTOR®, 
Coldwell Banker Preferred - Exton
Office: 610 363 6006; Cell: (484) 947 3127
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