RealTrends TOP 500 REPORT FOR 2011

An impressive 106-year legacy, a solid commitment to innovation and highly successful “Gen Blue” sales professionals have placed Coldwell Banker at the top of the real estate industry.

The size, scope and power of the Coldwell Banker brand was showcased in the recent RealTrends Top 500 rankings for 2011. Every year, some companies rush to make statements at an office or brokerage level, apparently without taking into account that NRT LLC, the nation’s largest brokerage company, owns and operates Coldwell Banker-branded operations in over 30 of the nation’s largest metropolitan markets. NRT LLC information is consolidated into a single, non brand specific entry in the Real Trends report.

Here’s a look at how the top five brands truly fared on the RealTrends Top 500.

Company / Brand Name # Affiliated Companies Represented 2011 Transaction Sides Closed 2011 Dollar Volume Sold Coldwell Banker® 58 413,980 $118,913,029,631 Prudential Real Estate Affiliates® 42 191,068 $62,461,780,605 Keller Williams Real Estate® 116 258,443 $51,871,844,625 ReMax Real Estate® 116 239,173 $48,636,516,565 Sotheby’s International Realty® 8 22,329 $18,246,758,797